Case Variable VF ExtraLight Font

The Case™ Typeface Collection is a refreshing alternative to the classics. To make it even more versatile for complex branding projects, we have revised it from the ground up and doubled the number of fonts  and characters.

Custom type designers know this scenario well: their clients want something ‘new’, ‘unique’ and ‘independent’. The demand for an exclusive typeface that helps brands stand out from the competition is enormous. However, when it actually comes down to it, in reality they just want their own version of a Neo-Grotesque in the style of Helvetica® or Akzidenz Grotesk®. Erik Spiekermann, Anja Meiners and Ralph du Carrois are all too familiar with client briefings of this kind and have regularly found themselves working on a variation of the omnipresent Neo-Grotesque. However, each time, they aspired to replace the classics with significantly better concepts – with timeless yet forward-looking alternatives that help the simple underlying design to gain more character with surprising, sometimes experimental nuances.